.10 tips for success, while saving!

first: find new customers via e-mail
Certainly! This is absolutely the least expensive activity today if it is done carefully and with a bit of creativity.  There are at least 3 barriers that e-mailing faces: make sure the notice is received, open and read by your target.  Discover the other three key remaining passages.

second: Optimize Fair investments
Expensive stands are not necessary to increase the number of contacts and new customers.  Original stand design, creating a a calendar of appointments before the exhibition and careful management of the resources to welcome visitors and following up contacts made before, during and after the show can multiply the results and lower the costs.

third: video meetings, congresses, demos
Have you ever thought of a virtual event as an alternative to the normal meeting with your target?  Organize new product launches, congresses, fairs, seminars, product demonstrations etc. via Internet or digital TV.  You could save up to 50% compared to a traditional event.  It stands to reason that this new opportunity offered by technology is able to attract the target with truly interesting innovation, but it could never compare with a face to face event. Having to keep in mind ever diminishing budgets, why not consider this alternative?

fourth: optimize and enhance meetings
If it is not possible to avoid investing in congresses, seminars, user meetings and/or company kick-offs, seeing that they can be costly, you might as well make them unforgettable without breaking the bank!  Why should the participants at your events remember it and hopefully return?  Are you sure to have thought how to make the occasion extraordinary, but more importantly, produce the desired results?  Proper communication, spectacularization, optimization of the resources and of the investment, but most importantly, how to reach the goal of the event are some of the tricks that can help you save a large piece of the budget while reaching your objectives.

fifth: web 2.0 to measure every cost
A site that costs half and that produces twice as many the contacts?  Today, you can, no, you must!  It is more important to be found on search engines – in your category – than to search for new prospects with normal methods; just compare the cost per contact of any traditional promotional activity with those of the numerous examples of the web that produce real and tangible sales.

sixth: broadcast your video on youtube.com/web TV
What are the company videos that produce the most contacts?  Certainly, they are not only the expensive ones produced for publicity.  Many other moments – demos, presentations, assembly/disassembly and maintenance instructions, etc. - could be filmed, edited and broadcast on youtube.com or specialized web sites 24/7 while saving enormous amounts of time and resources.  2bSMART can tell you how to produce them, when to use them, how much the cost and why to use them also in many other environments.

seventh: take advantage of everything, also celebr
How can you save money and generate new business promoting a company anniversary?  It's easy with Anniversary in a BOX!  What better chance do you have to talk about your company, your reliability and your successes than your upcoming anniversary of 10, 20, 25 or 50 years of experience?

eighth: motivate the staff and the sales channel
A motivated sales force, without “additional incentives”.  Ability, concentration, motivation, training, determination and conviction…everyone would love to have a sales team and/or resellers with these characteristics!  In reality, it is not always like that.  To have that something special, compared to your competitors, it is often necessary to have strategies, sales policies and initiatives that do not necessarily require additional investments, but simply choices base on experience and creativity.

ninth: involve staff but not only…
When can “team work” save you money?  Successful companies are not made only with successful sales personnel!  Like in a sports team, each component of the business, including co-workers, customers, influencers and suppliers play a vital role for the final results.  2bSMART can propose fun, challenging and constructive training programs that your staff will follow willingly and that are centered on your business and team work!  The world leader in business simulation games is ready to show you the best cost/performance ratio on the market, applied to numerous business situations, such as: how to create value in the business, keep everyone going in the same direction, an organization based on knowledge, how to be special or succumb and manage a successful project.

Tenth: save resources…
First of all, save the most valuable resource: your time!
If you want to save your time while looking for new ways to sell enhancing your enthusiasm, your desire to surpass obstacles, your conviction that you can overcome all difficulties if you stay united even if there is less money to invest, call us! We will prescribe all the vitamin pills to sustain your business!