.webmarketing

For us at 2bSMART, Web Marketing is the real vitamin for business because it allows you to reach the potential market economically and easily, and it can also be measured.  In fact, Web Marketing is the sum of all the communication activities done through the Internet or e-mail with the double objective of giving your products more visibility and creating new sales opportunities.

webmarketing
This means promoting your company and/or your products/services on the Internet and using search engines as your best ally in order to be found easier on line.  We suggest how to write your website and/or blog text and on how to organize the content, in this way, the search engines index them better and more methodically.  This is a unique consolidated strategy to improve ranking and reputation on-line.
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public relations
2bSMART is registered in the principle information circuits on-line and promotes their clients’ activities in order to increase the visibility of their products and services and increase web site traffic and page ranking, which is a very important element for positioning web marketing strategy.

corporate blog projects
Our strong point is to create graphics, draft publishing plans and copywriting and comment moderation activities with the objective of creating  relationships between your company, you clients and the reference market (customers and prospects).  The interaction permitted by blogs or micro-sites is precious and it is worth the investment in order to discover the details of your clients needs and address their demands and any eventual issues quickly.
This is a fundamental strategy to develop a user community on-line.

direct e-mailing
Direct communication is the least expensive way to publicize, which is no secret to anyone.  For years, we have known the value of a marketing database and the information it contains, which can be used to profit through sales messages aimed at generating sales opportunities and closing them or reinforcing dialogue among the user community.

on-line publicity campaigns
Strategy of web visibility of your products and/or services aimed at specific messages or promotions.  Periodic support of web marketing activities.
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details: Industrial TV
is an innovative promotional activity for companies; film and broadcast normal sales activities, such as fairs, seminars, congresses that are properly edited and broadcast on a webTV channel specialized in designated field.
The videos can be broadcast in direct streaming, within Industrial TV programming, at a url address established in order to be able to use company video material on-line as well.
2bSMART is the national publicity agent for this new and innovative service that offers many additional uses coming from the industrial web tv programming compared to typical promotions, such as:
» remote training: film training secessions, you can make them available to anyone that missed the lesson or distribute entire courses;
» assembly instructions: produce videos about assembly and/or maintenance of complex machinery or installation procedures of articulate software;
» company news and/or spots centered around sales campaigns; film interviews and make them available on other platforms such as you own web site or the company blog.
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